Dubai, UAE — September 29, 2015: With just 19 days remaining before the submission of entries closes on October 18, 2015, Lexus is inviting designers from all over the globe to share their innovative projects for the Lexus Design Award 2016. First launched in 2013 to foster the growth of ideas that can contribute to society, this international design competition aims to support up-and-coming creators with international recognition, monetary support and guidance from design experts.
Entries to the Lexus Design Award 2016 competition will be accepted till October 18. The twelve finalists will be announced in early 2016.
The theme for the Lexus Design Award 2016 is "Anticipation". At Lexus, we strive to develop products and services by anticipating the needs of people and society. This year's applicants are encouraged to submit innovative designs and unique interpretations that are true to the essence of the theme.
Lexus Design Award 2016 provides an opportunity for twelve finalists and their works to receive an introduction to the design community and beyond at Milan Design Week 2016*. In addition, four of the finalists will develop prototypes of their designs while receiving support from globally recognized design mentors. The maximum production budget allotted to the development of each prototype will be increased to three million yen (around USD $ twenty four thousand). The finalists will present their designs in the Lexus booth, after which the Grand Prix winner will be selected from among the four prototypes through final review by the judges.
“We continue to build on the success from last year which saw UAE-based talents winning the global Lexus Design Award Grand Prix title,” said Chris Buxton, General Manager of Lexus Sales at Al-Futtaim Motors. “This year, we are working closely with university students and design collectives to support the amazing budding talent in this country, and we are proud to be offering them the opportunity for global attention and recognition at an international stage should their work manage to captivate the judges of Lexus Design Award 2016.”
Previous Lexus Design Award winners are actively displaying their talents around the world. Examples include UAE based Emanuela Corti and Ivan Parati's Sense-Wear, which was named the first-ever Grand Prix winner in 2015. Sense-Wear has been exhibited in Tokyo and Moscow alongside the works of other 2015 finalists. 2015 panel finalist Yuzo Azu is now preparing his INSTAMP for commercial release at Lexus dealerships in Japan. Sebastian Scherer, whose work Iris was named one of the winners in 2014, has launched his own design label and exhibited at Milan Design Week 2015.
*The world's largest design exhibition, also known as Salone Del Mobile, with numerous events including furniture, fashion and many world-renowned brands. The "Lexus – A Journey of the Senses" exhibit in 2015 earned high acclaim and won the "Best Entertaining" award at the "Milano Design Award" competition.
|Title||Lexus Design Awards 2016|
|Application period||August 10 - October 18, 2015|
|Judges||Paola Antonelli , Aric Chen , Toyo Ito , Birgit Lohmann ,Alice Rawsthorn|
Tokuo Fukuichi (Lexus International)
|Mentors||Neri & Hu , Max Lamb , Elena Manferdini , Snarkitecture|
|Award categories||Lexus Design Award 2016 – Twelve finalists|
One Grand Prix winner (selected from the four prototype winners)
Four prototype winners (selected from the twelve finalists)
Eight panel finalists
|In cooperation with||designboom|
DESIGN ASSOCIATION NPO
|Application Process||For more information, visit LexusDesignAward.com|